Canadian Automobile Association


Mary Duncan, Chief Human Resources Officer, Canadian Automobile Assn.

Mara Notarfonzo, Director, HR Operations & Total Rewards, Canadian Automobile Assn.

Tony Tsai, Director, Corporate Communications, Canadian Automobile Assn.


Key Takeaways

  • Look at the cost of your current recognition activities – a unified social recognition program could mean significant savings
  • Program works across the diverse lines of business
  • Management enthusiastically on board, and help CAA navigate a period of transformation
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